Personal & Bussiness
The reputation marketing field has evolved from the marriage of the fields of reputation management and brand marketing.
Online Reputation Management
1. Online reputation management (ORM) is about improving or restoring your name or your brand's good standing. This is by countering, weakening or eliminating the negative material found in the Internet – defeating it with more positive material to improving your credibility and customers' trust in you.
Definition of digital reputation
2. Your digital reputation is defined by your behaviours in the online environment and by the content you post about yourself and others. Tagged photos, blog posts and social networking interactions will all shape how you are perceived by others online and offline, both now and in the future.
Reputation of a Social Entity
3. Reputation of a social entity (a person, a social group, an organization) is an opinion about that entity, typically a result of social evaluation on a set of criteria. It is important in business, education, online communities, and many other fields.
Protecting brand integrity
4. A team of experts work to examine the reputation of your brand, its positioning in the market, and competition to choose the right campaign strategy. Top Repute protects, analyses and improves brands!